Key Visuals for in store use showcasing inspirational and delicious salads created with Hellmann's new salad dressing range.
Hellmann's
Food waste is a massive problem globally with more and more of us simply not knowing what to do with the leftovers in their fridge. This in store campaign was intended to inspire shopper’s to see their leftovers and old ingredients in a new light by showing them the transformation from their fridge into something delicious.